Social Media Marketing (SMC)
2025-2026 Business & Administrative Pathway
Certificate, STEM and Business
Recommended Course Selection Sequence
| BUS100 | Introduction to Business | 3 |
| OR | |
| ENT100 | Introduction to Entrepreneurship | 3 |
| | |
| MDA107 | Introduction to Digital Media Literacy | 3 |
| MKT101 | Principles of Marketing | 3 |
| MKT204 | Advertising and Integrated Marketing Communications | 3 |
| MKT210 | Social Media Marketing Strategy | 3 |
| MKT218 | Digital Marketing | 3 |
| | |
| GRA206 | Video for Social Media and Beyond | 3 |
| OR | |
| MDA205 | Scripting: Storytelling in a Digital Age | 3 |
Total Credit Hours: 21
Program Notes
- Graduation requirements may be completed with no required on-campus class meetings.
Campus Information
Additional Graduation Requirements
-
Cumulative CLGPA at or above 2.0
-
Submit your intent to graduate at https://www.northshore.edu/registrar/graduation.html
Advising Notes
This certificate is designed upon completion to prepare a student for entry level employment in the social media marketing field.
Courses are listed in the recommended order you should take them.
Many courses have prerequisite requirements that must be fulfilled to be eligible to enroll in the course.
Taking classes in the winter intersession and summer can accelerate your time to degree completion.
All student degree audits for graduation purposes will be based off the official program of study the student is enrolled in.